Who Wears ALLSAINTS: Kristen Stewart.

AllSaints Karst Leather Tailcoat.

Kristen Stewart attended the Twilight Convention this weekend and wore the AllSaints Karst Leather Tailcoat. Copy Kristen’s look by purchasing the Karst Military Leather Tailcoat on either the UK AllSaints site or US AllSaints site.

Karst Military Tailcoat, £350/$630, http://www.AllSaints.com

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My trip to Facebook HQ, London.

So as part of my new role, Thursday of last week saw me heading to the FaceBOOMFacebook headquarters with a colleague.

Located just off Carnaby Street, in west London, I didn’t expect the place to be so BIG! I was very VERY surprised and absolutely LOVED all of theFacebook branding (see below!).

It was really interesting to see inside the offices of Facebook and I look forward to taking more trips there in the near future ;o

Reception: Facebook branded vending machines - everything is complimentary of Facebook. BOOM!

Reception: FaceBike parking!

Reception: FaceBike parking!

FacePlant?

FaceBush?

Follow AllSaints.
Newsletter at AllSaints.com: /Subscribe to AllSaints.com
Facebook:/AllSaints
Twitter: @AllSaints_
YouTube: AllSaints Video Channel
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Exciting News! The BRISTON Cardigan Is Here!

Briston Cardigan, £85.00. Available at AllSaints.com and in store.

…and FINALLY I can announce the Briston Cardigan has arrived online at AllSaints.com I’m very excited to have a cardigan named after yours truly naturally, my parents are very proud indeed.

A little bit about the Briston Cardigan then! It’s a Cotton, Silk and Cashmere mix making it luxuriously soft and it’s really quite thin – so perfect for this Summer! I for one will be wearing one – despite it being a Menswear style, it’s actually a really nice piece. Which is a bonus really! ;o

SO, what do you think of the Briston Cardigan?

Cx

Oh Topshop making up new words, again : COATIGAN?

I know I sound like a proper geek but I can’t help but look at other peoples websites with a critical eye now. Notably, Topshop.com have been caught out by my critical eye a lot recently. On Friday my friend Grace saw this COATIGAN on the Topshop website. Firstly, COATIGAN? Are you actually having my eyes out? Coatigan is not a real word. Secondly, by using this silly term in such a manner (see description) you’re hardly going to get your new word in the Oxford Dictionary are you?! DREADFUL Topshop, just DREADFUL.

Topshop.com to me are quite strange in their approach to product descriptions…the description attached to this product is not grammatically correct and is far too wordy. I myself would have written something like:

Wool blend, wrap over jacket with a cosy large collar and self-tie belt. This style  has long sleeves, is hip length and features an all-over polar bear print

NO?

Do you think having a good description can persuade you to buy something online? Or do you not even bother to read into a product description?

I’d really like to hear your thoughts on this, considering I write product descriptions for a living.

Cx

Drapers Top 100: ALLSAINTS At Number One!

Images/Text Copyright Of Drapers Magazine 2009.

This week saw the publication of the ‘top 100’ in Drapers magazine. The top 100 looks at the biggest and most influential people/brands/retailers in fashion over the past year. Very proudly I can say that Drapers voted AllSaints NUMBER ONE!

Since summer this year, AllSaints have launched a fully transactional US Site with a DC in New Jersey, meaning all US sales are now in dollars and are shipped within the US. Furthermore to the Atlantic-expansion, a concession began the store roll-out within Bloomingdales New York, followed by L.A Robertson and Miami is very close to opening. In the new year there will be a flagship in New York and Boston will follow. Additional language sites have made shopping even easier for French, Italian, German and Spanish speakers.

It’s all very exciting and very well deserved. Well done to all involved atAllSaints; long may it continue!

Cx

Cheryl Cole: The UK Face Of L’Oreal – PART DEUX

So tonight saw the premiere of the Cheryl Cole for L’Oreal advert for Elvive Full Restore 5 – and I was stumped! She looks amazing and makes your heart melt with that true ‘Geordie girl next door’ freshness.

My favourite part of the ad HAS TO BE when wor Cheryl says, “Come on girls lets say it… because we’re worth it!”

AMAZING!

See the ad in full below… and the bus stop poster at the bottom of my road that I took whilst walking to work this morning! The campaign is well and truly in motion!

So what are your thoughts?!

Ms. Judy Pink.

One Week Today…

In one week today I’ll be having an early night in preparation of my very first day at All Saints Head Office!

So the final countdown begins!

VERY VERY much looking forward to this time next week; especially after the awful weekend I had at Topshop! FAR FAR too busy! And explain to me why customers feel the need to be absolute horrors?! Constantly?! I could be more descriptive there; but to tell the truth, I daren’t because I’ll end up getting beyond angry! And its just not worth it;o

At least I have the pleasure of knowing I won’t be dealing with it much longer – just 5 shifts longer! woo!

In other news… my final KATE MOSS for TOPSHOP launch is this Thursday 2nd April. Lot’s of lovely pieces, including a collaboration with the amazing Liberty.

Ms. Judy Pink.