As off 2 weeks ago I became the Casual Trousers Specialist at the Topshop flagship store at London’s famous Oxford Circus. At first glance it sounds quite boring… but alas, it is not!
I look at the daily/weekly figures, mess about with the VM on the shopfloor, look at new lines; and every Thursday morning I get an important visit from Head Office who come and look at the floor and my stock room and my figures. I don’t suppose I can indulge in my sales plans/targets etc but I can tell you that in my first few days I was already +48% on the week previous, by the end of that week I had smashed my plan for £11,000! Which is crazy money! Recession? What recession?! heh. The week ending Saturday 24th January my Casual Trousers dept had ended a massive +66% on plan. So I’m really happy.
SO! What does Casual Trousers (code 16) consist of?
– Jogging bottoms – Long/Short.
-Leggings – every single legging possible!
-Hareem Pants – Jersey/Cotton.
– Tapered Leg Trousers – Cotton/The more formal trouser we hold for the dept.
The leggings are what’s really driving the sales at the moment; and its not difficult to see why! We have so much choice at the moment, it must make shopping for you lot very difficult indeed!
Ms. Judy Pink.
This photograph was taken as Kate Moss and boyfriend, Jamie Hince, walked into the Maternity entrance to our TOPSHOP flagship store, on Regent Street in London. They then walked down the escalators and wandered around the floor picking up bits and pieces… before coming over to my Kate Moss department; which may I add, I was damned to move away from until she had walked over. Then when she did I was actually shaking like a leaf, knee’s knocking together, sweaty palms. haha.
I grabbed her a few tops and a cardigan, which she politely took and popped into her basket. She was smiley, chatty and witty. More down to earth than I could ever have imagined! Jamie was just as lovely, offering a polite, “you alright” to me whilst Kate held one of her own dresses up. ROFL. Very funny. I’d love to have the CCTV footage!
So all-in-all, I was very impressed with Kate’s demenour. She looked amazing. TOTALLY in proportion. Not skinny, not gaunt, not scruffy. JUST NICE. And to be honest, better than I could have dreamed:)
Ms. Judy Pink.
So for the S/S 09 collaboration between Topshop and Kate Moss, they genius Topshop team have roped in Liberty to create some of their unique pretty prints for dresses and underwear and swimwear. Although, I feel this last collection has probably been the best collection since the very first S/S 07 collection, the range still needed that boost, and Liberty are definitely going to give Kate’s collection that much needed edge and wow factor!
I have to also mention, that last week a totally embroided blazer (£100) came into 214. I was utterly confused as the blazer had came in unannounced, it had not been in any of the press releases/graphics, and we only got a handful…. I rang Branch Merch, as I thought it could possibly be for S/S 09. I got confirmation that it was indeed supposed to put onto the floor, merchandised within the current collection. HOWEVER, after reading up on the S/S 09 collection and collaboration moreover, I definitely feel this blazer is supposed to be part of the S/S 09 capsule! SO I would advise you all to head to 214 and grab it before it sells out… and more importantly, have it before everyone else next season!
Ms. Judy Pink.